MNOs: The Missing Link in Digital Lifestyle DNA
Summary: Just as human DNA dictates individual characteristics and creates unique living organisms, the Digital Lifestyle DNA of each connected consumer is unique and comprised of an increasingly complex ecosystem of interwoven connected devices such as smart homes, connected cars, wearable biometric devices, mobile phones, and so much more. As smart, connected technology continues to be infused into all aspects of daily life, mobile network operators have a golden opportunity to be the go-to enablers of consumers' digital lifestyles. MNOs that successfully establish trusted service offerings and device ecosystems for consumer IoT applications will add revenue and increase customer loyalty.
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