Whitepapers and Reports

Smarter Mobile Engagement Strategies for Retailers

As the most intimate technology ever to permeate the global market, the smartphone is game-changing in its ability to address users’ increasingly high expectations for convenience, personalization and “on demand” services. This whitepaper explores several intriguing use cases that illustrate how retailers can use the unique capabilities of smartphones to deliver contextually relevant engagement and create a more appealing shopping environment for their customers.




Smarter Mobile Engagement for Financial and Banking Institutions

As banking customers increasingly rely on ATMs and digital channels to perform routine banking transactions, the relevance of physical bank branches has greatly diminished. This migration has led to fewer opportunities for banks to nurture customer relationships and promote value-added services. The paper will illustrate several use cases where you can improve mobile targeting, enhance the branch experience, and drive awareness and value for financial brands.




Smarter Smartphone Marketing in Hospitality

From digital boarding passes and in-flight streaming movies, to finding the best places to eat in new destinations, mobile phones and tablets have become a traveler’s essential travel companions. Today's mobile world, where almost anything can be connected to the Internet wirelessly, has generated significant opportunities for consumer goods and service providers, and none more so than those in the hospitality industry. By embracing this shift to mobile technology, hoteliers can better understand and address the needs of their clientele and engage them in more personalized, relevant ways.




Survey Results – Hospitality Industry and Mobile Content Preferences

According to a nationwide survey, 96 percent of travelers’ desire utilize hotel services on their mobile devices, and 53 percent indicate the availability of mobile content influences their hotel or resort selection process. Learn more about the current travel and content consumption habits and preferences of smartphone and tablet users across the US through our survey results.




RCR Wireless Feature Report: FirstNet First Step for Public Safety Interoperability

FirstNet - What will it mean for public safety? Who's going to use it and who is involved?

Expect new relationships and tricky negotiations. Everyone wants priority via LTE – the first responders in any emergency, utilities for mission-critical services, and wireless carriers who don’t want to risk unhappy customers. Those who are used to owning assets and having sole control may have to give some of that up to realize new opportunities.



QuickLink Mobility Whitepaper

Secure network connectivity is a fundamental requirement for enterprise employees to perform their job. Enterprise IT organizations are challenged with providing solutions that enable an employee to connect securely to corporate resources while moving across these multiple networks. Learn how a unified enterprise mobility solution, such as QuickLink Mobility from Smith Micro, provides ubiquitous, secure connectivity under all circumstances.



VIDIO Whitepaper and Case Study

Delivering High-Quality Video Without the Hassle

With the Smith Micro VIDIO™ platform, you can dynamically adapt video streams based on the capabilities of each device - with NO client software required.  Download our free whitepaper to learn the critical components of monetizing optimized video delivery across platforms. Also includes our customer case study which shows how VIDIO™ is helping mobile network operators, internet service providers, content aggregators and video producers create a mobile video experience that end users love, with far less complexity, and far better results.



Enterprise Customers Want a More Secure Hotspot (Survey)

A recent survey of mobile hotspot usage patterns among U.S. companies has uncovered that employees using personal mobile hotspots poses network security risks. The survey polled more than 250 enterprise IT managers across the US regarding their employees mobile hotspot usage and enterprise policies. Also available is a recorded webinar where we investigated these concerns and discussed the roles of the mobile operator and device maker, the consumer, and Enterprise IT in managing mobile hotspot devices.