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Sprint Selects Mobile Network Director From Smith Micro Software To Help Optimize Network Experience For Users

Jan 09, 2012
Policy-based Solution for Traffic Management Proactively Manages Data Demand and Intelligently Controls Network Connections for Sprint Subscribers

ALISO VIEJO, CA - Smith Micro Software, Inc. (NASDAQ: SMSI), a leading provider of wireless and mobility solutions, today announced that Sprint has selected Mobile Network Director™ to provide traffic management between networks (3G/4G /WiFi) while maintaining a high-quality experience for its subscribers.

Mobile Network Director helps Sprint meet today's unprecedented growth in mobile data services. The precise, intelligent device controls provided by the solution can selectively manage data traffic in targeted locations during peak traffic periods. Mobile Network Director provides Sprint the ability to adjust network selection on subscribers' devices as they move between coverage areas, enabling automated and seamless transitions between networks. Battery life on devices is increased since Mobile Network Director can turn on and off device radios as needed.

"While the majority of mobile operators have switched smartphone users to tiered data plans, Sprint is committed to offering our customers the best unlimited data plan in the industry," said Fared Adib, Vice President of Product Development for Sprint. "Our relationship with Smith Micro Software is instrumental in the execution of that strategy, helping us to optimize our network resources while ensuring the best possible user experience. We're looking forward to rolling out Mobile Network Director."

"Improving the customer experience is the motivating force behind Sprint's choice of our new solution," said William W. Smith, Jr., President and CEO at Smith Micro Software. "We are excited to provide Sprint with a solution that automatically selects the best network option for the customer. Mobile Network Director makes the use of WiFi much simpler, which is a great convenience for the customer at home and in office environments. Testing has proven that WiFi management can actually improve battery performance as well."

Sprint conducted extensive end users trials to evaluate the impact of using Mobile Network Director with customers utilizing multiple networks. The analytics proved that Sprint could improve the customer's network experience through this unique approach and the trial results have been very positive.

For more information about Mobile Network Director, please visit

About Smith Micro Software, Inc.:

Smith Micro Software, Inc. provides software solutions that simplify, secure and enhance the mobile experience. Our portfolio of products and services spans Connectivity Management and Communications solutions. Smith Micro's solutions include client and server software applications used by the world's leading wireless operators, device manufacturers and enterprises. For more information about Smith Micro Software (NASDAQ: SMSI), visit

Safe Harbor Statement:

This release contains forward-looking statements that involve risks and uncertainties, including without limitation forward-looking statements relating to the company's quarterly revenues guidance, its financial prospects and other projections of its performance, the company's ability to increase its business and the anticipated timing and financial performance of its new products and services and potential acquisitions. Among the important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are changes in demand for the company's products from its customers and their end-users, new and changing technologies and mobile communications products, customer acceptance of those technologies and products, new and continuing adverse economic conditions, and the company's ability to compete effectively with other software providers. These and other factors discussed in the company's filings with the Securities and Exchange Commission, including its filings on Forms 10-K and 10-Q, could cause actual results to differ materially from those expressed or implied in any forward-looking statements. The forward-looking statements contained in this release are made on the basis of the views and assumptions of management regarding future events and business performance as of the date of this release, and the company does not undertake any obligation to update these statements to reflect events or circumstances occurring after the date of this release.

Smith Micro, Mobile Network Director, and the Smith Micro logo are registered trademarks or trademarks of Smith Micro Software, Inc. All other trademarks and product names are the property of their respective companies.