Wireless Operators
According to Cisco market data, mobile data traffic will roughly double each year from 2008 through 2013, and videos will comprise as much as 64% of the world's mobile data traffic by 2013. It’s clear that wireless operators should prepare to meet this rising demand.
But deploying a robust video content delivery solution involves several hurdles. Hosting thousands of videos adds significant hardware costs and network congestion. Customers are sensitive to video download delays, poor image quality, and any non-intuitive user experience. Carriers need a powerful video delivery solution that easily fits into their infrastructure and supports all handsets in their portfolio.
Smith Micro’s Vidio enables carriers to overcome all the typical barriers to mobile video deployment. They can deliver mobile video quickly and to all video-capable devices. The Vidio platform’s variable bit-rate streaming technology eliminates image freezing and skipping.
Operators can deliver value-added services such as VOD and live TV, all while reducing the bandwidth congestion they would otherwise face by 15-40%. The solution can help optimize any data network by reducing processing time and the need for additional back-end storage.
Shown below are several scenarios in which the use of the Vidio adaptive video platform would benefit a wireless operator.
Multiple Service Operators
Multiple Service Operators (MSOs) need a seamless solution to extend their existing video offerings across multiple screens. Vidio can address this need by interoperating with the existing video delivery systems in the MSO’s network and extending the video feeds to any mobile device. Since Vidio provides efficient streaming across fixed and RF networks, the MSO’s customers will have a consistent viewing experience on all their devices.
Vidio MSO Solutions
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Content Owners, Aggregators and Publishers
Mobilizing web video is a serious challenge for video content owners. Online video content comes in many different formats that need to be ingested and formatted for delivery to all types of mobile phones, with different software, over unpredictable wireless network connections. All this complexity can lead to an unfavorable user experience. Creating an in-house video streaming infrastructure is a daunting and expensive undertaking.
With Vidio, content owners, aggregators, and publishers can easily port their content to mobile devices. Vidio allows you to create the most engaging mobile user experience so consumers can seamlessly interact with your brand and content. Content owners can use Smith Micro’s Vidio as a black box solution that accepts any incoming video format and outputs video to desktop or mobile devices, supporting multiple screen sizes, video codecs, frame rates, bit rates, and network protocols.
The Vidio platform also helps content owners monetize their content via video-based ad ingestion. The point-and-click navigation makes it easy to navigate and find video content for Internet-enabled devices. An intelligent personalization engine even tracks the video-viewing preferences of any user on the go. Smith Micro’s cost-effective adaptive video solution delivers high-quality media, scalable to many simultaneous users with consistency and reliability. Vidio allows content owners to expand their content distribution and ultimately grow their subscription base and revenue.
If you're interested in this Smith Micro solution or have further questions or inquiries, please use the Request Information form to the left or email us at sales@smithmicro.com.